Razor-sharp know-how

We'll save you millions of dollars worth of mistakes in a few hours. Catch us in lectures, talks, or an e-mail course. It's a lot. We don't want you to get lost in our know-how. So we've given it order.

Sharpen your know-how with our articles

Here's what we've written recently. Don't want to miss out on more articles? You can receive them regularly in your email inbox.

Alice in the realm of AI

A non-expert with AI and courage can match pros. It’s not about perfection, but progress. AI doesn’t replace roles — it amplifies them. Your starting point matters less than your direction.

Automation (AI)

Automation is not a threat, but an opportunity. Whoever can handle it will have a head start. Capitalism does not forgive mistakes. Fear doesn't solve anything. Competencies in AI will make decisions.

AI today and tomorrow

AI is changing work and corporate culture. Don't expect people to be replaced, but tools to lift productivity. Flexibility wins, not loyalty to specific tools.

Marketing and Democracy 2030

Reflections on Marketing Festival 2025 and reflections on AI, democracy and the future of marketing. What to do as an individual and a company in times of fundamental change.

Do you need a key to our topics?

Is there a lot and you don't know where to start? Start here. We've selected 9 topics from our content that we consider top.

Follow us on the front line

From House of Řezáč, you will most often meet Jan, Pavel, and Marek. On their LinkedIn profiles, you won't miss any new topics or opportunities to meet in person. Jan regularly publishes articles in the LinkedIn newsletter #jakobřitva – growth, marketing, digital projects.

Jan Řezáč
CEO

Founder of the family and thought leader. An excellent marketer and strategist. Writes, trains, lectures, appears in podcasts, and advocates for the AI revolution.

Pavel Šabatka
Lead Analytic

Founder of the family. Over 15 years in the industry, he has worked on hundreds of projects, including the largest billion-dollar businesses. Mentors for Czechitas.

Marek Šimkovský
Lead Designer

Leads and develops the entire team of designers at House of Řezáč. He has over 12 years of experience in design, marketing, strategy, and business.